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29 January, 2011 / Karl Maier

Inspiration Starts with “I Believe”

I believe in doing business with other people who believe in teams, common values and a great cause.

In a recent TED talk, Simon Sinek spoke about people are motivated by Why (I believe), not How or What.

  • Why is a cause, a vision or a belief
  • How is a feature, a benefit, or a method
  • What is the task, the product or the act

Watch the video to get all the details.  It really puts a framework around a number of pieces I have never been able to pull together.


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